The seamless product research platform you and your customers will love.

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Research, now simplified

Betafi is one space for all things product research related, from validating the need for your product to feedback on your MVP, we've got you covered.

Betafi is created with empathy

by product nerds, for product nerds.

We found it frustrating to jump between tools, losing track of research results, not being able to co-create with customers across the dev team and c-suite. We thought about the impact on the business bottom-line if we could empower teams globally to "build the right thing from day one." So we quit our jobs, rolled up our sleeves, and got to work on Betafi.

“Why spend weeks solving design flaws in production when you could have discovered them at the concept stage?”

Research should be accessible for your whole team.

  • Reduce the time spent on logistics by 70%, freeing up your team to do more impactful research
  • Build a research hub & cross-reference insights across studies
  • Democratize research within your organization with templates and shared best practices
  • Don't guess: talk to customers that actually represent your target audience
  • Access to insights across studies on Betafi's research hub
  • Quick research turnaround to validate your findings: hours, not weeks
  • Say goodbye to logistics headaches: automated scheduling, transcription and note taking
  • Video tool that recreates the in-person experience
  • Organize your research & collaborate with the entire research and product team on one platform
  • Hyper-segmentation & screeners to ensure you're reaching the right audience
  • Save the logistic hurdles and get your research findings in a matter of hours
  • Templates for interviews & note taking to get you started
  • Seamless integration with Figma and Adobe XD (or any other prototyping tool with URL previews): get individual feedback on each screen and UI flow

While doing UX research, we had the following Pain Points:

Too good to be true?

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We feel Sun Tzu spoke for UX researchers everywhere when he said:

Every battle is won before it is fought. Plan for what is difficult while it is easy, do what is great while it is small. … They are skilled in both planning and adapting and need not fear the result of a thousand battles: for they win in advance, defeating those that have already lost. - Sun Tzu
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Some wild features:

Automated transcription in 30+ languages & dialects
Push prototypes directly to the participant, no more fumbling with links
Rich design tool integrations with Figma, Adobe XD, or any web link (more soon… let us know what you need!)

Made with ❤️ in Singapore 🇸🇬

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